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The Traffic Matrix by Rob Cornish - An Essential Collection of Traffic Generating Methods for 2015 (and beyond)

If you are new to Internet marketing, and find the whole business of driving traffic totally bewildering, then this is an ideal place to start.

The Traffic Matrix is a traffic-generating training course from Rob Cornish, a highly successful Internet marketer and coach with a gift for explaining things simply, clearly and effectively.

The package is made up of a series of more than 20 videos, each giving you a different method for generating targeted traffic for list building, sales & affiliate commissions - proven workable methods that you can easily apply to your own home-based online business in 2015.

The great thing about Rob Cornish is that he talks the sort of language that we can all understand - there's no hype, no b/s, and no dishonesty - and he is living proof that it really is possible to make a success of Internet marketing.

As he himself explains, all you really have to do to succeed is leverage the experience and knowledge of others by deploying the same tactics that have been proven to work for them.

And that is precisely where The Traffic Matrix can help you - providing, as it does, high quality training that's easy to put into practice with plenty of real life examples and case studies included.

Let's face it - when it comes to driving traffic, there is little point in spending countless hours of research learning about stuff the hard way, when all you have to do is treat yourself to a copy of this excellent video training course.

Just click here if you would like to hear first hand what Rob Cornish himself has to say about the stuff that he teaches.

There are of course many ways to get traffic to your website.

Some of these, such as Google adwords and other ppc advertising programs, come at a cost - a cost which has to be carefully controlled if you are to have any chance of making a profit from your Internet marketing campaigns.

What we all really want is to build and sustain a reliable source of FREE website traffic and that usually means one thing - our websites need to get to the top (or close to the top) of page one of Google's search results for the (preferably high volume) keywords that we are targeting.

But as we all know, that is far easier said than done.

How Popular is Your Website ?

One of the metrics that Google and the other search engines have always taken into account when determining a website's position in their search results listings is the popularity of the website. And the traditional way of doing this was to look at the number of links pointing back to the website - the logic being that the more "popular" the website the greater the number of times that others would link to it from other domains.

LeadGrab from Mark Thompson & Matt Callen

And if the links came from prestigious top quality websites then so much the better, since this implied that the quality of the content in the target website was in itself pretty good, which would encourage Google to give it a good ranking.

It didn't take long for website publishers and their agents to cotton on to this fact, and before long SEO entrepreneurs were creating automated or semi-automated software whose function was to help build large quantities of back-links from link directories and other web properties.

Now that is all very well, but it goes completely against the grain of what Google for one are trying to achieve. The main aim of Google, Yahoo, Bing and other search engines is to provide their users with a pleasurable and useful browsing experience. They have no interest, and nor should they, in rewarding publishers for their industry in building huge quantities of links to their websites - links which say nothing about the quality of the material that a visitor will find there.

It came as no real surprise therefore when Google came at us with their now famous (or is it 'infamous') Panda and Penguin algorithm changes.

So what is Panda and what is Penguin exactly ?

The expressions Panda and Penguin refer to two quite separate changes to the algorithms that Google uses to determine a website's position (or rank) in its search results listings.

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Google Panda, which was released in early 2011, was all about removing or demoting low quality websites which, in Google's view, have little to offer the visitor - and conversely promoting those which are perceived as having something really valuable to offer. The net result was a sharp rise in the fortunes of news websites and social networking sites, and a drop in rankings for sites which contain a lot of advertising.

The Google Penguin algoritm update was released early in 2012, and its aim was to lower the search engine rankings of websites which violate Google's Webmaster Guidelines in one way or another. These include the building of backlinks by artificial means - in other words, building backlinks using techniques which have no bearing on the quality of the website content and which do not therefore reflect a natural organic flow of human visitors to the site.

Now this is all very well, but as we all know creating good quality content from a standing start is not in itself going to bring a surge of human traffic to anyone's website anytime soon, no matter how good a job we do. It takes time for our website to get noticed, and time is a commodity that none of us have a great deal of.

So what is the ambitious webmaster supposed to do about this ?

What options does he/she have to accelerate the process of website promotion ?

What do you really have to do to get large volumes of good quality traffic to your website ?

Link Wheel SEO

Well, one approach is to create linking patterns which mimic the natural organic surfing habits of human beings. One of the most popular and successful strategies for doing this involves a networking concept known as the "link wheel".

In a link wheel network links flow in one direction from one website to another in a circular pattern as if they were all situated on the rim of a wheel. However, each website also contains a single link to the target website that requires promotion. The target website is effectively situated at the centre or "hub" of the wheel, and the links which lead to it can be likened to the spokes of the wheel. The net result is that the target website receives a large number of incoming links, resulting in more exposure to the search engines.

In the early days, link wheels were made up of a series of articles, or content websites, written in such a way as to target the same keyword, or keyword phrase, as that used in the website that needed promoting. Each of these articles would contain one anchor text link to the next article on the rim of the wheel plus the single and very important link to the targeted website at the centre of the wheel.

The problem with this simple regular pattern is that it stands out like a sore thumb, and is easily spotted and recognised for what it is by the Google spiders. Why should that be a problem you might ask ?

Well, simply because Google still tends to view link wheels with a degree of suspicion, regarding them as yet another device for milking undeserved link juice.

New and Improved Link Wheel Strategies

Clever SEO professionals have found a way around this problem by incorporating more subtlety into the structure of link wheels.

For one thing, they don't just link articles together anymore. The modern advanced link wheel consists of a mix of article submissions, blog posts, web 2.0 properties, press releases, social media websites, forum posts, and other entities.

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Furthermore, the linking strategy will usually include a single gap or break in the "rim" of the wheel, as well as delayed or staggered submissions.

This randomisation of the linking process conveys the impression of natural "organic" link building - and natural "organic" link building is looked on favourably by search engines when indexing and ranking websites.

If you are to have any hope of getting large volumes of traffic to your website, you have to seriously consider building a link wheel strategy into your portfolio of SEO methods. This is especially true if you are operating in highly competitive areas such as weight loss, dating, or making money online.

So what are the Options ?

If you do decide to bite the bullet, you really have a couple of options at your disposal:

Option 1)

You can do it all yourself - that way it needn't cost you any money.

However, you are giving yourself hours of arduous research and tedious time-consuming work.

And if you ARE going to create your own link wheels, it is important to remember that you need to structure your linking patterns in such a way as to resemble the natural surfing habits of human beings, so as NOT to arouse the suspicions of Googlebot and the other search engine spiders. As we have already indicated, this really does require subtlety and expertise - so you need to do your research in order to get the expert knowledge that you will need to accomplish this successfully.

And the question of expert knowledge brings us very neatly onto our second option.

Option 2)

Get a professional SEO expert to do the job of setting up a link network for you.

We would recommend a company such as SubmitEdge for this. The SubmitEdge Monthly Link Building Service will set up your link network in such a way as to imitate the natural link growth patterns that are favoured by search engines; and in doing so it uses only well-established websites and Web 2.0 platforms with PR4 to PR9 to ensure optimum results.

Professional link building services such as this don't come cheap, but they do seem to be one of the best ways to lift your website onto the first page of Google's search results, and that surely is the very best way to get traffic to your website - good quality targeted traffic that has a genuine interest in the stuff that you have to offer.

Incidentally, it is probably worth mentioning that the Link Building Service offered by SubmitEdge is but one of many in their portfolio of SEO services. In fact, they offer one of the most comprehensive and sophisticated ranges of SEO products and services that we have ever seen.

Their SEO packages include 'Content-Based Link Building & Marketing' services, various 'All-In One' SEO packages, and 'Social Media Marketing & Management' services amongst many others.

They even offer a 'Google Penalty Removal' service.

You can check out the full range of packages offered by SubmitEdge simply by clicking here.

Monthly Link Building

Hot News (April 2016): How to Ethically Hijack Traffic and Leads from Trusted Online Sources and Authority Websites

This may sound 'too good to be true' - but it is distinctly possible thanks to a piece of software called LeadGrab.

The technique involves adding a customised Call-to-Action (CTA) overlay to someone else's website.  You share a link to that website which would obviously be some sort of authority website - perhaps a trusted online brand that comes loaded with credibility and bags of social proof. You can in fact place CTA overlays on ANY website - but you would choose one that has content related to the type of product or service that you are promoting in your CTA message. That is the whole point of the exercise !!!

Just imagine siphoning highly targeted leads from mega-traffic sites such as CNN, Mashable, or USA Today. Well , the thing is: LeadGrab will enable you to do just that ...

LeadGrab by Mark Thompson and Matt Callen

You can even add a capture form to your LeadGrab overlay to collect subscribers to your email marketing list.

But remember, for the strategy to work, you need to make sure that your CTA overlay offers are relevant to the content of the webpages to which you add them. If you do, you are well placed to make a killing from the highly targeted leads that will almost certainly follow.

You can check out the demo videos by clicking here.

Personalised Buffer Site Networks - Is This the Way Forward for SEO ?


You may well have picked up on the buzz in the SEO community recently over the concept of "personalised buffer site networks".

The strategy appears to be the brainchild of SEO expert Dori Friend, and her friends (pardon the pun Dori) the Callen brothers (Brad and Matt), and has been designed to provide webmasters and SEO professionals with a "way forward" in the wake of the Panda and Penguin updates.  It sets out to deal more specifically with Google's new-found disapproval of the tactic of over-using "exact match keywords" when backlinking to websites.

The objective of the strategy is to replicate the patterns of "natural link growth" that Google favours by building hundreds or even thousands of backlinks to the target 'money site' through a huge tiered network of "buffer sites".  These buffer sites comprise a rich mix of web properties of many different types, and are built on a variety of different platforms - all of which gives rise to a network with enormous link diversity.

A key point of the strategy is to avoid the 'over-optimisation' that would result from using exact match keywords in the final links to the target money site.  Instead it uses what might be called "reputable" links, such as the money site's URL, or the brand name, to make those final connections.

On the other hand, exact match keywords are used extensively in the upper tiers of the linking structure - the tiers which act as a "buffer" to protect the target money site from the over-use of such keywords.

You can see an example of a 'buffer site network' right here on Matt Callen's website promoting his newly released Backlink Beast software.

Backlink Beast provides a totally automated solution to what would otherwise be the extremely tedious and time-consuming business of building a buffer site network.  Furthermore, the software continues to build and drip-feed links into the network gradually as time goes by, so that the process acquires the feel of natural organic growth.

This is an almost totally hands-off approach to SEO, insofar as you do the work once, then sit back and reap the benefits as the software works its magic month after month.

This really is cutting-edge stuff and whether you are a webmaster or an SEO professional you owe it to yourself to check it out.

Backlink Beast Software

If you are an SEO professional with a fair-sized portfolio of client accounts, you might be interested to hear that you can pick up a copy of Backlink Beast for an extremely reasonable one-time payment - it doesn't have to be an ongoing monthly cost.  And you still get the benefit of FREE updates and any new features that might well come along.

Here once more is the link.

At least, take a look and see what YOU think !

Best wishes

Funnel Spy App

Special Article: Getting Traffic to Your Squeeze Pages

SEO does NOT work for squeeze pages !

LeadGrab by Mark Thompson and Matt Callen

Professionally designed squeeze pages often have no written content as such - just blocks of copy containing 'text' which has been created as graphic images, which cannot be read by search engine spiders.

Add the fact that Google does NOT like squeeze pages because it perceives them as delivering a poor user experience, and you have a recipe for failure.

You simply cannot build a list of subscribers using traditional SEO as your 'modus operandi'. You have to throw away your SEO guidebook and resort to other measures.

For a long time now, marketers have tried to overcome this problem by purchasing Solo Ads to drive traffic to their squeeze pages.

But this solution obviously comes at a cost and you have to get your sums right and choose your Solo Ad vendors carefully - otherwise you could end up losing your shirt trying to grow the sort of list that you need to build a successful online business.

Perhaps what's needed here is a radical mindshift !!!

Instead of finding ways to drive traffic to squeeze pages, why not dispense with squeeze pages altogether and try to find some other way of capturing leads (email addresses) to build your list.

If you have read the article above about LeadGrab you will realise that we have already given you one solution to this conundrum.

The LeadGrab software package enables you to add an email capture form to your LeadGrab overlay which can then be placed on ANY website that you decide to promote including authority websites and those of trusted online brands.

This dispenses with the need for a squeeze page to capture subscribers to your list..

More importantly, it means that you don't have to worry about driving your own traffic, because you can ethically 'hijack' large amounts of high converting traffic when you place your capture forms on sites belonging to popular and trusted brands that attract highly targeted mega-traffic day in and day out.

LeadGrab enables you to capture a slice of that 'mega-traffic' and will convert it into leads as long as your email capture overlays contain some sort of irresistible offer and have plenty of 'sex appeal'.

You can watch a demo video, showing you just how easy it is to create an optin form on a LeadGrab overlay simply by clicking here.

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